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Swiss bra supports smokers who quit

Posted November 8, 2003 16:32:00

A Swiss-based underwear maker has developed a high-tech bra which it claims will help women quit smoking thanks to perfumed capsules which give cigarettes an unpleasant taste and soothe withdrawal symptoms.

Triumph International said the capsules contain lavender scent, which has sedative properties, as well as normally sweet-smelling jasmine that alters the taste of cigarettes.

The company said the "anti-smoking manifesto" bra was also treated with liquid titanium to break down cigarette smoke.

A prototype, emblazoned with no-smoking symbols, was recently presented at a trade show in Tokyo but the company said it had not yet decided if it will produce the apparel.

The company said the idea was in line with its anti-smoking policy.

It already awards bonus payments to employees who decide to kick the habit.

-- AFP

Tags: smoking, offbeat, switzerland

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